The Power of Pricing Your Home Right
🏡 Pricing Your Home Right: The Key to Selling Fast and For Top Dollar
The right price drives more traffic, attracts serious buyers, and helps you sell quickly—without leaving money on the table.
When buyers shop for homes, they compare properties by price, size, location, and condition. Pricing your home right from the start can make the difference between selling quickly with strong offers or sitting on the market and chasing the price later.
Overpriced Homes
Sit longer, attract fewer showings, and may eventually sell for less than market value after multiple price cuts.
Correctly Priced Homes
*. You drive buyer traffic.
*. You attract stronger, more serious offers.
*. You create competition among buyers, which can lead to better terms or multiple offers.
Buyers are looking at your home alongside all the other homes in your price range. You don’t just compete against home value—you compete against other listings buyers see every day.
How Pricing Impacts Buyer Traffic
Pricing directly impacts the number of buyers who will see, visit, and offer on your home.
Homes priced at or just below market value attract the highest buyer traffic, while homes priced above market value tend to be ignored by most buyers.
The first two weeks on the market are critical. This is when your home gets the most exposure and the highest chance to make a great first impression.
When the price is too high, buyers skip your home entirely—sometimes permanently—even after you reduce the price later.
Bell Curve Plot: Buyer Traffic vs. Days on Market
💡 Why This Matters:
Peak visibility occurs early; the first 7 to 10 days are golden.
After ~ 7 weeks, homes often fall off the curve — buyers stop noticing.
Extended days lead to price reductions, decreased offers, or being overlooked entirely.
Beyond 3–5 months (90–150 days), your listing may effectively vanish from buyer radar, even if it's relisted later.
Take a look at other out-of-the-box selling options... like:
*. Sell and Stay
*. Fix-it and List-it
*. Trade in Your Home